Why Spending Less on a Pram Can Leave You Paying More

Any new mother knows that the expenses that come with rearing a child are numerous and often pretty egregious. The baby care industry is well aware that they hold a captive audience of fussy moms, and they take this as an opportunity to consciously pad the prices of their products. The result is that baby food costs much more than adult food, and infant formula rivals gold in terms of price per pound. In many cases, mothers find themselves spending more every month on their babies than on every other member of the family combined.

This record of shady pricing is especially noticeable in the pram market. The prams advertised on television and in magazines often cost a cool hundred pounds, with jogging and versatile prams often costing a premium beyond that. These are prices associated with doctor’s exams and televisions, not a glorified chair with wheels. In these circumstances, it can often be tempting to respond to the siren call of budget baby supplies. While you wouldn’t consider cheap diapers or an inexpensive pacifier, it really doesn’t seem like it can do much harm to buy a more affordable pram.

Well, the problem with buying a cheap product is not that it will harm your baby, but that it can do serious damage to your wallet. Cheap prams often have frames and components made out of plastic, which easily shatters under minimal stress. Fabrics are not stain proof, and wheels seem to go out of alignment after just a few weeks of use. In the long run, a pram with a higher upfront cost will often end up costing less overall. Premium prams are made with better materials and workmanship, and retain much of their value after use. If you want to be a financially savvy mom, it can pay dividends to consider a better-made pram.

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